Disney and DirecTV have finally struck a deal, ending a two-week blackout that left millions of subscribers without access to popular Disney-owned channels like ESPN, ABC, and FX. The resolution comes just in time for sports fans eager to catch Monday Night Football and this weekend’s college football games and viewers tuning in for the Emmy Awards on ABC.
The dispute began on September 1st, when negotiations over fees and bundle structures between the two companies broke down, leading Disney to pull its programming from DirecTV. The blackout left approximately 11 million viewers without access to major events like the U.S. Open, Monday Night Football, and ABC’s presidential debate coverage.
Under the new agreement, Disney’s channels have been restored, and DirecTV subscribers can once again enjoy their favorite shows and live sports. The deal also introduces new customer options, allowing DirecTV to offer packages that include Disney Plus, Hulu, and ESPN Plus as bundles or a la carte. Additionally, the agreement includes access to Disney’s upcoming ESPN flagship streaming service, set to launch in 2025, at no extra cost.
In a joint statement, the companies emphasized the “first-of-its-kind collaboration,” which allows DirecTV subscribers to tailor their viewing experience with more flexible options. This includes the ability to select genre-specific packages for sports, entertainment, or family content, making it easier for customers to choose the programming that suits them best.
The restored access to Disney channels is a welcome relief for viewers, as they can now catch live college football, Monday Night Football, and other programming disrupted during the blackout. With the new deal, Disney and DirecTV are ensuring that customers regain access to top-tier content and have more customizable ways to watch their favorite shows and events.
Jessica Jones
Jessica Jones is a talented writer at J Morgan Marketing, where she excels in creating compelling and engaging content tailored to meet the unique needs of clients. With a keen understanding of digital marketing strategies, Jessica crafts narratives that not only captivate audiences but also drive brand growth. Her expertise spans across various content forms, from blog posts and articles to social media and SEO-driven copy, ensuring that every piece resonates with its intended audience and contributes to the overall marketing goals. Passionate about storytelling and innovation, Jessica is dedicated to helping brands connect with their audience through powerful and effective content.
